Halloween is sort of right here (10/31), and should you’re planning a themed marketing campaign to tie into the occasion, it’s price noting the highest Halloween developments of the yr, to make sure that you’re up on any notable, and probably brand-relevant, shifts.
Right here’s a have a look at among the present key developments of be aware, primarily based on early Halloween engagement exercise.
First off, Pinterest has supplied some perception into the highest Halloween costume developments, which factors to among the extra emergent themes and sources for 2022.
- Stranger Issues costume concepts (+22x)
- Elvis and Priscilla costume (+19x)
- Patrick Bateman costume (+18x)
- High Gun costume (+6x)
- Anna Delvey costume (+5x)
- Harley Quinn halloween costume (4x)
- Avril Lavigne halloween costume (+3x)
- Dani Hocus Pocus costume (+3x)
- Maddie and Cassie Euphoria costume (+3x)
- Lord of the Rings halloween costumes (2x)
Some pretty important popular culture shifts in there, which might assist to information your method – although why Avril Lavigne?
Related developments are evident in Google Search information, together with some further variations and kinds:
- Gomez Addams costume
- Mary Sanderson costume
- Spiderman costume
- Joker costume
- Akatsuki cloak
- Cruella costume
- Black Widow costume
- Velma costume
- Harry Potter costume
- Mandalorian costume
There’s additionally important curiosity in {couples} and household costume concepts, which might be a much bigger theme this time round.
Twitter, in the meantime, has supplied some extra generic Halloween development notes, together with the highest hashtags:
- #Halloween
- #Halloween2022
- #HappyHalloween
- #TrickOrTreat
(Twitter additionally notes that #Giveaway and #Win are additionally well-liked, as they at all times are, which might be price noting in your method)
Together with the most well-liked Halloween emoji
- Pumpkin emoji
- Ghost emoji
- Loudly crying face emoji
- Crying laughing emoji
- Purple satan emoji
You in all probability might have guessed these, however should you want some further inspiration or notes, these are the hashtags and emoji you need to be contemplating.
Extra platforms will launch extra information and development insights over the subsequent few weeks, together with any new instruments and choices that they’re including to assist individuals have interaction with the occasion.
However should you’re seeking to get planning, otherwise you simply want a little bit route, these are the highest developments as they at the moment stand, which might enable you discover the most effective method to your campaigns.
