Saturday, January 7, 2023
HomeMobile MarketingDepartment Worker Spotlight: Robert Collins

Department Worker Spotlight: Robert Collins


Robert Collins, Director of Buyer Success for Strategic Accounts, has been with Department for 3 and a half years. He’s an lively a part of Department: from influencing our product innovation, to constructing our tradition, to working a dynamic group, Robert has touched a variety of the Department enterprise. When he isn’t at work, he spends time with family and friends within the Bay Space and celebrates his child daughter’s main milestones (most lately, studying to stroll)! Learn on to listen to how Robert found Department and the way he leads from the entrance to optimize his group.




What does a standard day at Department seem like for you? 




Because the Director of buyer success for our strategic accounts, I assist a few of our largest clients from an annual contract worth (ACV) perspective. This implies my group and I are engaged on a number of the most refined cross-channel campaigns with the most important manufacturers on this planet. We focus our power on figuring out methods for us to supply worth for these clients. We do that by figuring out how they will leverage the Department platform to maximise their use instances and finally drive development and meet or exceed the KPIs that they provide us. That relationship can be useful to supply suggestions internally as nicely; we encourage product updates so Department improves and evolves our product over time to proceed to fulfill our clients’ wants.




What’s one of the best piece of recommendation you’ve acquired in your profession?




All of us have objectives that we attempt to accomplish in our jobs, however once you’re main and creating a group, the persons are an important element.




Image of quote from Robert Collins, next to professional headshot: 
"We all have goals that we try to accomplish in our jobs, but when you’re leading and developing a team, the people are the most important component."




Sure – you’ll be able to handle the job operate, sure – you’ll be able to handle the job duties, however finally you’re managing folks. And persons are the inspiration of the position.




All the pieces from hiring, to opinions, to skilled improvement planning, to day-in and day-out assist of your folks is extremely vital. All of your direct experiences are completely different, which typically means they require completely different ranges of assist and motivation as nicely. I strongly imagine in main by instance and main from the entrance so my group can see that I’m in it with them day-to-day.




As a lot as I’ve discovered the significance of delegating, I’ve additionally discovered the significance of constructing a group that is aware of methods to lean on one another. While you’re on a group that helps each other, managing the job operate and duties and hitting your metrics turns into quite a bit simpler.




What do you worth most about your coworkers? 




Individuals who just like the problem and lean into the chance to work by obstacles. As a lot as Department has grown, we’re nonetheless increasing and at occasions operate like we’re within the small startup part regardless that we’re eight years outdated. So we require people who find themselves adaptable and have diligence to work on our group. The individuals who we rent are excited by that atmosphere and flourish in it.




You’ve had an thrilling yr, inform us what’s new in your life!




Within the final yr my spouse and I had a current addition to our household! Now we have a child woman, she simply turned one. She is the enjoyment of our world, a variety of enjoyable to say the least. My complete life is targeted on her.




I’m from the Bay Space, and I’m fortunate to have a variety of family and friends close by. My village is giant, which is a blessing, and spending time with them is vital. It’s been so thrilling to introduce my daughter to them, we received extremely fortunate along with her. And she or he simply began strolling so issues are getting much more thrilling right here.




What motivates you? 




My daughter. Offering an instance of work ethic, having integrity, and taking satisfaction in my work. I’m motivated to supply for her future and do work that makes me proud and units instance for her. I need to do all I can in order that she has each alternative to realize the issues she needs to in life. If my arduous work can set her up for that, then I’ll proceed to do it.




What do you’re keen on about your job? 




The group. Department had an important popularity once I joined. It was vital for me to leverage that and say, “Is that this a spot I can develop?” And I’m glad I joined as a result of my time right here — the final two years specifically — have been nice. I’ve seen my group develop and I’m extremely proud of the oldsters who’re part of it: they’ve all hit the bottom working and have added a variety of worth. It’s been actually nice to see folks flourish and lean into an organization with a development mindset.




Image of quote from Robert Collins, next to professional headshot: 
"I’ve been here for about three-and-a-half years, and Branch has nearly tripled in size since I started. We’ve evolved from a scrappy mid-sized startup to a mid-market enterprise."




How has Department grown throughout your tenure right here?




I’ve been right here for about three-and-a-half years, and Department has practically tripled in dimension since I began. We’ve advanced from a scrappy mid-sized startup to a mid-market enterprise. It’s been so thrilling to see folks develop into management roles right here, and, in fact, the evolution of the product itself is thrilling as nicely. It’s been cool to see our positioning and messaging develop round our MLP market management place, web optimization attribution, QR codes, and different use instances to fulfill market demand and assist our clients.




What made you select to work at Department and what makes Department completely different from different locations you labored at? 




I used to be really working within the martech ecosystem house earlier than becoming a member of Department. I labored for a corporation that targeted on advertising and marketing automation, and we occurred to have a ton of mutual clients with Department – they have been all utilizing Department hyperlinks inside the platform. My consciousness of Department, and the popularity it has, actually began with clients. All day lengthy I used to be working with clients who have been referencing Department knowledge, or quoting what their Department CSM had mentioned. All of my clients appeared keen about their Department expertise, and I spotted foundationally how vital that was. I used to be excited once I realized that Department was able to construct out a strategic group — it was precisely what I used to be on the lookout for. It was an important ecosystem and position match and was a superb alternative to develop in my profession.




Any parting phrases?




There’s one other piece of recommendation I received throughout an fascinating interval of my life. It’s a easy quote, “Don’t let anyone steal your sunshine.”




There are going to be so many issues getting thrown at us in life. In case you have information of self and are in a position to settle for who you might be and the way you’re evolving, you don’t must let folks affect your power in a foul approach. Issues are cyclical in nature, there’s at all times sunshine across the nook.


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