Celebrating the month of Pleasure, Durex and artist Fox Fisher have teamed as much as launch the limited-edition Durex x Fox CelebraXion Field.
Made by the neighborhood, for the neighborhood, the unique partnership options vibrant, cheekily illustrated pin badges, sticker sheets, and caps. It additionally features a Stonewall x Durex LGBTQIA+ inclusive sex-education information, Play Really feel lubricant, and the selection of condoms or a tool.
“Collaborating with Durex has been a implausible expertise, from begin to end. They genuinely listened to my concepts and gave me the artistic freedom to specific myself. Additionally they recognised the significance of supporting the LGBTQIA+ neighborhood past simply the Pleasure season and dedicated to offering schooling and funding to again Stonewall’s unimaginable work. That is how manufacturers can really make a distinction and keep away from rainbow-washing. Trying again, after I was youthful, there was a big lack of awareness and help for queer and trans people. Fortunately, instances have modified, and there’s a wealth of assets obtainable to these popping out, serving to them really feel extra supported and bettering their total high quality of life.” stated Fox Fisher.
The official Durex marketing campaign web page writes, “At Durex, we stand for a intercourse constructive society the place everyone seems to be supported with the liberty, data, and instruments to be their true sexual self. We’re proud to be long-standing companions with Stonewall, working collectively to help LGBTQIA+ inclusive sex-education since 2021.”
The one-off assortment celebrates the varied LGBTQ+ neighborhood and encourages sexual confidence and empowerment. Through the marketing campaign, Durex has pledged to donate £1 for each £5 spent on its model web site (durex.co.uk) to Stonewall Equality Restricted, a registered LGBTQ charity.
