Why is assumed management certainly one of my most vital weapons throughout a downturn? What does good high quality seem like? How can I measure its influence? Does it should belong within the c-suite?
Lucy Gillman, Deputy Editor, put all these questions and extra to Andrew Mildren, Managing Director, Edelman Enterprise Advertising EMEA. The pair unpack Edelman and LinkedIn’s latest research, The B2B Thought Management Impression Report, to uncover the present state of thought management in B2B. They dive into how thought management can influence altering decision-makers behaviour, the place we’re getting it flawed and why much less is extra.
Click on right here to learn the complete report.
