Google’s John Mueller stated that key phrase stuffing alone wouldn’t make a web page be deemed unhelpful. John added that Google is nice at ignoring ways like key phrase stuffing, in order that alone doubtless will not be the rationale for rating points in Google Search.
This dialog got here up on Mastodon when somebody pointed to a particular web page that as rating nicely regardless that they suppose the web page has key phrase stuffing on it. John replied saying, “we have a tendency to not consider the standard of different folks’s pages — it is probably not that helpful, if you cannot change one thing there.”
However the search engine optimisation responded, “they don’t seem to be different folks. That’s my consumer. We try to determine if there’s any likelihood Google bot recognized unhelpful content material on our web site. As a result of we had been hit by useful content material replace. My idea is since we’re including an excessive amount of content material on one web page, it might seem as unhelpful content material. Any inputs out of your finish might be appreciated.”
So John replied once more saying, “I do not suppose key phrase stuffing alone would essentially make a web page unhelpful. Normally key phrase stuffing is straightforward for search engines like google to disregard, it was one of many first issues that individuals did to control the outcomes again within the 90’s.”
“I might suggest going via the questions in our weblog publish, and ideally with somebody who’s not related together with your web site,” John added.
In 2018, John Mueller stated one thing related, saying that key phrase stuffing alone would not end in a penalty after which final yr saying key phrase stuffed URLs would not result in a penalty both.
Discussion board dialogue at Mastodon.
