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Vidyard Cements its Dedication to Company Social Accountability


December 20, 2017

Vidyard has applied an impactful company social duty program, hopes to encourage different high-growth corporations to offer again

KITCHENER, Ontario – December 20, 2017 – In 2017, Vidyard, the main video platform for enterprise, additional cemented its dedication to company social duty (CSR) by implementing applications by worker giving and volunteerism actions, company philanthropy, and group engagement initiatives.

“Tech expertise in SaaS enterprise immediately is completely different, and next-generation workers, myself included, will not be all about materials acquire. This yr, Vidyard grew from simply over 100 to almost 200 workers, so prime expertise retention has turn out to be an particularly necessary precedence,” says Michael Litt, co-founder, and CEO of Vidyard. “I care deeply concerning the engagement of our workers. We’re all mission oriented, so we’ve constructed social influence applications proper into our firm tradition that make a giant distinction.”

Up to now yr, Vidyard has participated in lots of company-supported, company social duty occasions and applications, lead by:

  • Workers: Vidyard employees have participated in quite a lot of giving again and volunteerism applications, together with every day catered meals donation, annual vacation meals drives, and workforce bike-building actions that profit for native charities.
  • Company: Vidyard joined the Pledge 1% program, which inspires and challenges people and firms to Pledge 1% of fairness, revenue, product, and/or worker time for his or her communities.
  • Neighborhood: Vidyard united greater than 700 younger professionals throughout Plugin occasions, a sequence that organizes charitable occasions to unite the world’s tech staff.

“Expectations of the office are altering due partially to the composition of the workforce,” says Lisa Brown, VP of Expertise at Vidyard. “By 2025, millennials will comprise 75% of the workforce and so they now not consider that there’s a alternative between function and revenue. I’m proud that Vidyard is a office that gives each. Each worker is inspired to search out their sense of which means and function by volunteerism and their function at Vidyard.”

Workers: Company Giving and Volunteerism

Vidyard permits and encourages its workers to tackle volunteerism applications they’re concerned about. Every day, for instance, Vidyard affords free catered lunches to employees and has arrange a program the place volunteers like Brendan O’Driscoll, Vidyard’s technical author, packs up the leftovers for supply to the native males’s shelter. Exterior of the every day meals donations, two teams of Vidyard workers additionally volunteer their time twice per week on the shelter.

Every month, an increasing number of Vidyard workers be a part of #changeyard, an inner collaboration group that shares new group initiatives and volunteer alternatives. Workers volunteer, Alex Paz-Barreiras, one in all Vidyard’s enterprise growth representatives, says that she loves volunteering as a result of it offers her a chance to develop her management and administration expertise.

In Might, Vidyard workers participated in a half-day, cross-functional workforce constructing occasion to assemble and distribute bikes and the equipment to regional charities like Home of Friendship for youngsters, Ray of Hope for refugees, Massive Brothers Massive Sisters for youngsters, and the Working Centre for adults, plus the entire instruments for his or her bike restore program. Vidyard workers then welcomed youngsters from Massive Brothers Massive Sisters within the workplace and hand-delivered the bikes. For a lot of workers, this was actually a touching second to see a easy, small activity that they participated in deliver a lot pleasure to youngsters of their group.

Company: Pledge 1%

In 2017, Vidyard joined the Pledge 1% program which companions main organizations which might be dedicated to encouraging the early stage corporations they work with to make giving again a precedence. In help of the pledge, Michael Litt joined fellow know-how leaders on a Dreamforce panel the place they mentioned Profitable The Expertise Wars By Built-in, Strategic Philanthropy, targeted on how corporations with a transparent sense of function and social influence are more and more enticing to immediately’s workforce. Those who successfully combine company citizenship into their companies additionally take pleasure in higher worker engagement, productiveness, and retention. Michael additionally wrote a weblog publish for Giving Tuesday on ‘Why You Ought to Bake Neighborhood Betterment into your Enterprise Mannequin’ to assist encourage different corporations to become involved.

Neighborhood: Plugin Native Charity Occasions

When Vidyard’s management workforce explored further methods they might give again, they felt a duty to the speedy group round them. Gentrification had reshaped the area, and older, brick and beam buildings had been being torn down and transformed into high-tech workplaces. In consequence, hire prices had been going up, and public providers felt the impacts of that change. That is when Vidyard based Plugin, a not-for-profit, Vidyard-sponsored group that host occasions to deliver younger professionals collectively in enjoyable and unconventional methods to attach, construct and preserve the group within the downtown Kitchener, Ontario ‘Innovation District.’ As soon as 1 / 4, group occasions elevate cash towards public providers and fundraising initiatives.

All through 2017, Plugin held 4 occasions the place tickets had been offered and proceeds got to native, charitable organizations. Main as much as the occasion, inner video producers at Vidyard volunteered their time to work with charity groups to assist create brief movies for every charity, which had been then proven once more on the occasion and given to the charity for future use. Occasions included, (1) Pints & Pianos: A Plugin Occurring, in help of Ray of Hope which had 350 attendees, (2) Jazz Collection: 5 Jazz-inspired occasions held in help of shelters/inexpensive housing in Waterloo Area, (3) Canada: A Plugin Occurring, in help of the Little one Witness Centre which had 300 attendees, and (4) Deadly Friday: A Plugin Occurring, in help of Lengthen a Household of Waterloo Area which had 400 attendees.

In 2018 Plugin will likely be internet hosting one other 4 occasions with the subsequent one set for February.

Extra Info:

About Vidyard
Vidyard is the video platform for enterprise that helps organizations drive extra income by using on-line video. Going past video internet hosting and administration, Vidyard helps companies drive larger engagement of their video content material, monitor the viewing actions of every particular person viewer, and switch these views into motion. International leaders equivalent to Honeywell, McKesson, Lenovo, LinkedIn, Citibank and Sharp depend on Vidyard to energy their video content material methods and switch viewers into prospects.

Media Contact:
Sandy Pell, Senior Supervisor, Company Communications, Vidyard
press@vidyard.com

Sandy Pell

Sandy Pell

Sandy Pell is the Head of Company Communications at Vidyard. She’s been named as one in all Canada’s PR Prime 30 Below 30 by PR in Canada, and one of many Prime 20 Tech Ladies in Canada by the C100. When she is not crafting distinctive communications, you will discover her remodeling clean areas into outstanding locations as a industrial mural artist!





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